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Vice President, Digital Marketing at Showtime Networks
Entertainment | Greater New York City Area, US
Experience
- Oct 2008 - PresentVice President, Digital Marketing / Showtime NetworksCreate and oversee the digital marketing strategy and operations for Showtime Networks. Including social media, email, search and other digital marketing initiatives for the network. - Grew Facebook presence from 500,000 to over 20 million - Developed relationships with social start-ups such as GetGlue, Miso, Instagram, SCVNGR, and others to put Showtime content wherever Showtime fans congregate - Produced the network's largest transmedia effort, the Dexter Alternate Reality Game (awaded Promax/BDA Gold) - Featured panelist at industry conferences and events
- May 2006 - PresentVice President, Client Services - Digital Marketing Division / Trailer ParkResponsible for client satisfaction and overall business profitability. Lead a team of account managers and project managers to deliver online marketing engagements for leading branded entertainment companies -- primarily movie studios, video game developers and live show producers.
- May 2000 - PresentAccount Director / Organic, Inc.Lead multidisciplinary online marketing teams for Fortune 1000 clients. Responsible for winning new business, driving growth in existing clients, managing project teams, and overall account P&L. Work encompassed online media (strategy, planning & buying, analytics, creative development), web site development (ecommerce, informational, sitelets) and web infrastructure implementation (servers, databases, content management). Clients included Washington Mutual, 20th Century Fox, Sony, Macys, Symantec, McAfee, and others.
- May 1998 - PresentProgram Manager / Microsoft CorporationRecruited by Microsoft to develop and manage online marketing programs within the Education marketing group. Collaborated with international marketing managers and the Microsoft.com development team, supervised a staff of two content producers and two software engineers and engaged an independent advertising agency for promotional campaigns.
- Sept 1994 - PresentGroup Manager, Graphic Services / Merrill CorporationSelected by the third largest financial printer in the United States to lead 21 staff, including four supervisors and one project developer, in a multi-location three-shift operation with a $1 million plus annual budget, producing SEC mandated filings, including prospectuses; quarterly filings; and annual reports for major public corporations and investment fund companies.
Education
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2010 - 2010Harvard Business SchoolCTAM U Executive Management Program
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1988 - 1991Boston UniversityPhilosophy, Psychology
Additional Information
Websites:
Diggs
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I didn't attend LeWeb this year, but judging by the chatter, one of the more discussed talks was given by Forrester's CEO, George Colony who outlined...1 diggs in Business 5 months ago
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semantic analysis of web pages via API1 diggs in Technology 8 months ago
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Samsung and LG are reportedly testing 2048×1536 pixel displays for Apple's next generation iPad.1 diggs in Technology 10 months ago
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Pomegranate molasses adds a sweet-tart complexity to grilled chicken.1 diggs in Lifestyle 10 months ago
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Some resort towns get trendier over the years, but Bar Harbor — a delightful base from which to bike, hike and sail around Maine’s Mount Desert Island — feels deliciously frozen in time.1 diggs in Lifestyle 10 months ago
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Now you can add some spice to your social gaming garden with "Weeds Social Club," a new Facebook game based on Showtime show Weeds.53 diggs in Lifestyle 10 months ago
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1 diggs in Technology 11 months ago
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Rationality evolved to win arguments, some scholars suggest, and flawed reasoning is itself an adaptation.5 diggs in Offbeat 11 months ago
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Delete duplicate contacts from Outlook, Mac, Gmail and Google Apps address books. Free scan to remove contact duplicates!1 diggs in Technology 11 months ago
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podcast from my SXSW panel on the DEXTER ARG1 diggs in Entertainment 11 months ago
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1 diggs in Business 11 months ago
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What makes a good online media planner?1 diggs in Business 11 months ago
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There's a button war going on around us. Google, Digg, Yahoo, StumbleUpon, LinkedIn — they've all been angling to get their buttons in prime real estate on big websites. But two players loom larger in the space than anyone else: Facebook and Twitter. And Twitter just escalated the war a bit today. Twitter has just unveiled the Follow Button. This follows their Tweet Button which is already in use on thousands of websites across the web. While the Tweet Button was great for sharing individual pieces of content, the Follow Button is meant to establish more social connections on the service. In this regard, it's sort of like the Facebook Like Button, which people place on their websites to get other Facebook users to tie themselves to brands remotely. Of course, the Like Button also acts a bit like the Tweet Button as well (that is, you can share individual pieces of content from it too).8 diggs in Technology 11 months ago
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After finding success revolutionizing restaurant reservations, OpenTable's founder has a new challenge: to bring neighbors closer together12 diggs in Technology 11 months ago
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Building your brand online in a meaningful way is no easy task. We've highlighted 10 methods for entrepreneurs to dig into.24 diggs in Business 12 months ago
Submissions
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I didn't attend LeWeb this year, but judging by the chatter, one of the more discussed talks was given by Forrester's CEO, George Colony who outlined...1 diggs in Business 5 months ago
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semantic analysis of web pages via API1 diggs in Technology 8 months ago
-
Samsung and LG are reportedly testing 2048×1536 pixel displays for Apple's next generation iPad.1 diggs in Technology 10 months ago
-
Pomegranate molasses adds a sweet-tart complexity to grilled chicken.1 diggs in Lifestyle 10 months ago
-
Some resort towns get trendier over the years, but Bar Harbor — a delightful base from which to bike, hike and sail around Maine’s Mount Desert Island — feels deliciously frozen in time.1 diggs in Lifestyle 10 months ago
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1 diggs in Technology 11 months ago
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Delete duplicate contacts from Outlook, Mac, Gmail and Google Apps address books. Free scan to remove contact duplicates!1 diggs in Technology 11 months ago
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podcast from my SXSW panel on the DEXTER ARG1 diggs in Entertainment 11 months ago
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1 diggs in Business 11 months ago
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What makes a good online media planner?1 diggs in Business 11 months ago
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1 diggs in Technology 13 months ago
Latest checkin
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@Carmine's (200 W 44th St)6 days ago in New York, NY
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Checkin history
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@Carmine's (200 W 44th St)6 days ago
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@Rum House (228 W 47th St)6 days ago
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@Balthazar Restaurant (80 Spring St.)6 days ago
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@The Mercer Kitchen (99 Prince St.)6 days ago
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@Monster (80 Grove St)8 days ago
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@August (359 Bleecker)8 days ago
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@Monster (80 Grove St)2 weeks ago
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@Blue Ribbon Bakery Kitchen (33 Downing St.)2 weeks ago
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@Beacon Theatre (2124 Broadway)2 weeks ago
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@Landmarc (10 Columbus Circle)3 weeks ago
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@Creperie Suzette (24 Rue des Francs Bourgeois)4 weeks ago
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@Centre Pompidou (CNAC) (Place Georges Pompidou)4 weeks ago
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@Wide Open Spaces Bar (184 rue Saint-Jacques)4 weeks ago
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@Le Crocodile (6 rue Royer-Collard)4 weeks ago
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@Experimental Cocktail Club (37 Rue Saint-Sauveur)4 weeks ago
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@Le Paradis (Rue st martin)4 weeks ago
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@Robert et Louise (64 rue Vieille du Temple)4 weeks ago
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@Parvis Notre-Dame (Parvis Notre-Dame)4 weeks ago
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@La Pinte (13 carrefour de l'Odéon)4 weeks ago